Career Highlights: As an Analyst

Career Highlights: As an Analyst

September 2nd, 2010 // 2:22 am @ Matthew

While working on the Fluval Blog at Rolf C Hagen, I regularly analyzed data to provide strategic recommendations for the direction of the site.

On a monthly basis, I evaluated the web analytics gathered from the sites’ visitors.  By utilizing metrics such as pages per visit, time on site, user location, and content viewed, I identified opportunities for site optimization and growth.

Many recommendations related to the optimization of the site for visitors and search engines, strategies for driving traffic among existing visitors to new material, and new types of engaging content to create longer visits on the site.  Additionally, my search engine optimization recommendations achieved a top, first page organic ranking from Google for Fluval-related keywords.

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Category : Career Highlights

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